You Just Need 10 Tools, Not 1000 Employees
When you hear the word “company“, you visualize a team working in an office.
They are constantly juggling between multiple papers, taking on sales calls, but…
Today, “company“ is being redefined to represent a different type of business.
The kind of business I love - Solopreneurship.
Because a large number of people are becoming aware of the potential the internet blesses us with.
The ones who take advantage of this opportunity are the “creators“ and they build one-person businesses as “solopreneurs running companies.“
This shift is becoming more and more profound.
Let me share with you a way on how you can build a business by yourself.
Tool-Stacking
The first step in a business is to get the foundations right.
In traditional businesses, you need a product to ship out to a customer, ads to print out manually, and word-of-mouth is your best bet to get referrals.
With the evolution of digital products, the barrier to entry in starting a business is so low.
If you're still thinking, “But I have to manage a team of people right ?”
This is where tools come into play.
As the years progressed, creators recognized the time and repeated manual effort needed to run a business.
This led some talented creators to build software and distribute them as tools to automate your work.
Hence, a wide variety and collection of tools exist today.
Stack these tools by learning the basics, mastering them, and building on a useful product to help people.
This is the discrete set of individuals who can eventually run a solopreneur business.
Must-Have Tools In Your Stack
1. Framer
For Websites
With a professional website, you can build twice as much trust in your customers. If you can craft a website that’s simple enough to navigate, but great to just look at, people will fall in love with your business.
This is the power of having a website in your business.
But, developing a website isn’t an easy task. It will take weeks to get it live if coded by a website developer.
But, Framer comes to your rescue.
Crafting a website across multiple devices, and multiple layouts has never been easier. You can so much spend 5-6 weeks building your first website that looks way more professional than an average website.
I built mine learning Framer in a week.
2. Notion
For Management
When running a solopreneur business, the single greatest struggle you can face is managing it all in one place. Bigger companies have departments for each segment of the business. They range from the sales & marketing team rooting to the founder.
But, you are the sole person responsible for a business run by yourself.
Notion comes to your rescue.
With Notion, a productivity tool, you can create dashboards that blend with your business and converge every aspect of it into a single page. You can track, view, build, and optimize your business.
3. Gumroad
For Selling Products
This is one of my favorite tools in my stack. Because Gumroad is one of the best tools you can have in 2024. It makes selling your products a no-brainer. This instantly captures the “You build. You sell.“ ideology.
You can read my detailed analysis of why it’s the easiest place to sell your digital products.
4. Substack
For Newsletters
Newsletters are one of the most underrated parts of the digital business realm. If social media is the forest to attract your potential fans, a newsletter is your own garden where you can plant trees & get the fruits.
Solopreneurs with fewer newsletter subscribers can build a more profitable business than those with a relatively higher number of followers.
Substack comes to your rescue.
This is exactly what I’m doing now. This is my newsletter writing every week to help you learn business in a very specific way. I love Substack. It is a blog-type newsletter and brings in internal traffic. Start writing on Substack if you want your newsletter to flourish.
5. Canva & Figma
For Designing
Brands with a better visual identity grow exponentially. When people can recognize your brand with a unique visual, they associate with it. And when they do, they trust you more than others. And trust is the most important decision your customers can make when buying from you.
Most businesses hire a designer to create aesthetic brand designs for their brands.
But, Canva comes to your rescue.
Canva is the tool I enjoy the most in creating designs with. It’s the easiest you can start even today. And still, create designs on par with a professional if learned well.
Figma is a tool I started on recently and is great for creating interactive designs that can be directly coded or built upon with ease.
This is just the initial set of tools you can use.
Currently the tool available to you for free is vast so covering all of them in this email is impossible.
But, you get the gest of the idea.
To build your business from scratch, you don’t need 1000 employees assigned various roles batched to get done manually.
You just need to develop an expertise in a set of tools.
Welcome to solopreneurship.
That’s all for today. See you next week.
P.S.
I didn’t send you an email last week. I’m sorry about that, but I got so immersed in building my website last week that I thought to postpone the post to next week.
Let me inform you the next time in case I miss out.
Thanks for reading !
- Templater Guy